Find published research by company, product, platform or technology.
Showing 21–40 of 167 dossiers
Email open tracking is becoming a consent-controlled data source rather than a default analytics primitive. Klaviyo’s new controls can remove opens from reporting, attribution, segments and flow triggers for recipients who should not be tracked.
Google Cloud’s Developer Device Platform is now in public preview with remote physical-device streaming, parallel emulator testing, smart sharding and an agent skill that can drive multi-step journeys, inspect visual issues and feed fixes back into coding agents. It is billed per active device minute and remains a pre-GA service.
Google reversed its earlier ad-free approach to Personal Intelligence in AI Mode. Connected-app-derived insights may influence ads, with testing scope and advertiser controls still unclear.
ChatGPT Ads is expanding both in format and reach: selected advertisers can test branded conversational agents after an ad click, while the platform now spans more than 60 countries and OpenAI says it passed a $1 billion annualized revenue run rate by the end of August.
The settlement has crossed from proposed agreement to approved operating constraint. Meta now says the two-hour limit counts activity across Facebook, Instagram and detected multiple accounts, while teens also gain controls for non-algorithmic feeds and autoplay; most terms are required to remain in place for ten years.
GitHub Apps no longer need repository-administration permission just to create repositories. New fine-grained installation controls and token-rotation support reduce the privilege required for integration automation.
DuckDB's agent-aware CLI aims to make tool output safer and more compact for coding agents. Its own experiment showed 59% fewer CLI-output tokens but only about 0.5% lower total input cost, so practical gains need careful interpretation.
WebMCP is no longer a Chrome-only browser experiment: Microsoft Edge now has its own active origin trial, while ChatGPT’s built-in browser and WordPress Playground show agent-client and platform implementation paths.
Agent Identity is moving from a standalone credential boundary into a mainstream serverless runtime. Cloud Run can now assign agent identities and register agents/MCP servers automatically, reducing custom discovery and identity plumbing while keeping the runtime integration itself in Preview.
Grok 4.6’s distribution expanded unusually quickly after launch. Builders can now evaluate and deploy the model through AWS, Google and Microsoft enterprise AI platforms while keeping each cloud’s existing governance, logging and regional-control layer.
WordPress 7.1 is now generally available. Its always-iframed post editor removes a long-standing split between iframe and non-iframe contexts, while browser-side image processing moves more media work out of PHP and into WebAssembly.
Google has turned its Ads API helper into a reusable agent plugin rather than a standalone project. For developers maintaining ad-tech integrations, the material change is that agent workflows can now ground themselves in current Protobuf schemas and execute validated reporting against real Google Ads accounts instead of relying only on model memory.
The notable shift is not another AI visibility report. Google is testing a direct payment loop between content used to ground generative answers and the publishers that supplied it, with the payout surfaced inside Search Console.
Demand Gen is becoming a broader acquisition system rather than only a visual campaign type: advertisers can test conversational lead capture, travel offers tied to destination context and AI-assisted horizontal/vertical video production from one campaign surface.
The follow-up clarifies package upgrade behavior and provides a practical migration starting point for developers moving away from v8.
The change makes Reddit's more automated campaign type usable by agencies, ad-tech platforms and internal campaign systems instead of only through first-party buying surfaces. It expands automation reach, but third-party builders inherit Max's creative and optimization assumptions rather than gaining a new manual campaign type.
Financial advertisers in the US and Canada face a new Google Ads verification gate in 2027. Google will announce accepted registries and onboarding details before enforcement; it is not a current blanket ad ban.
Retailers can now submit warranty duration as structured product-feed data, but the new Google field does not replace Quebec's mandatory near-price disclosures or the underlying free repair guarantee.
Google must build Prebid integrations, let rival publisher ad servers receive real-time AdX bids, make publisher data portable and stop preferential AdWords bidding under a six-year court-supervised remedy.
The shift is broader than another Ads dashboard metric. Google is connecting first-party data pipelines, conversion-recovery estimates, open-source marketing-mix modeling and causal geo experiments into one measurement stack — useful, but still heavily dependent on Google’s own modeling and internal benchmark claims.