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Google Ads starts showing how many conversions your first-party data recovered

The shift is broader than another Ads dashboard metric. Google is connecting first-party data pipelines, conversion-recovery estimates, open-source marketing-mix modeling and causal geo experiments into one measurement stack — useful, but still heavily dependent on Google’s own modeling and internal benchmark claims.

Amazon SES can now switch open and click tracking per email request

The new request-level controls make email measurement a per-send decision: an application can keep one SES configuration set while disabling open or click tracking for recipients who should not be measured. The override wins over the configuration-set default and adds no separate feature charge.

Reddit’s tracked share of ChatGPT Search citations fell 86% in mid-August

A third-party GEO dataset recorded an 86.4% relative collapse in Reddit’s visible ChatGPT Search citation share while Google AI citation changes were much smaller. The result is a useful warning against building an AI-discovery strategy around one source platform, not proof of an OpenAI penalty or Reddit removal.

ChatGPT Atlas can still surface blocked URLs unless publishers use noindex

Blocking OAI-SearchBot is not a complete removal signal for ChatGPT Atlas. OpenAI says a disallowed page can still appear as a link and title when the URL is learned elsewhere and judged relevant; publishers that want to suppress that result need a crawlable noindex directive, while GPTBot remains the separate training control.

Meta’s approved U.S. teen settlement makes daily limits and nighttime blocks default on Instagram and Facebook

The settlement has crossed from proposed agreement to approved operating constraint. Meta now says the two-hour limit counts activity across Facebook, Instagram and detected multiple accounts, while teens also gain controls for non-algorithmic feeds and autoplay; most terms are required to remain in place for ten years.

Buttondown cut its database from 2TB to 750GB by deleting three legacy tables

Buttondown’s 'Great Pruning' is a small-SaaS operations story about deleting architecture rather than adding it. The company removed duplicated or over-retained request and email-event data after changing how those workloads were processed.

DocsBot says better customers are barely offsetting a shrinking signup funnel

The useful small-SaaS lesson is not that SEO is dead or AI search has won. DocsBot’s own numbers show how a channel can remain the largest share of conversions while the total funnel underneath it shrinks, and how 'Direct' can conceal the discovery path that actually influenced a sale.