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Google Cloud extends Agent Identity into Cloud Run with automatic Agent Registry registration

Agent Identity is moving from a standalone credential boundary into a mainstream serverless runtime. Cloud Run can now assign agent identities and register agents/MCP servers automatically, reducing custom discovery and identity plumbing while keeping the runtime integration itself in Preview.

Google Cloud is making every Application Integration run execute under an explicit identity

The migration turns integration identity from an implicit platform detail into an operational dependency. Teams may need new run-as accounts and `Service Account User` grants not only for runtimes but also for editors, publishers, approvers and deployment automation.

beehiiv has turned newsletter recommendations into a unified paid-and-organic growth marketplace

beehiiv has documented the economics and guardrails behind its rebuilt Recommendation Network, including the 20% fee on paid recommendations, verified-subscriber charging, quality-based auto-pause rules and more granular control over recommendation slots and partner selection.