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AWS and NVIDIA plan 2 million more GPUs as their AI stack expands beyond accelerators

The scale of the AWS–NVIDIA expansion is the headline, but the builder consequence is broader: AWS is co-engineering more of the NVIDIA stack, from CPUs and interconnects to models, vector indexing and physical-AI infrastructure, rather than merely adding another GPU instance family.

A preregistered field experiment finds Google’s AI search reduces publisher clicks

The study moves the AI-search traffic debate beyond observational correlations: participants were randomly assigned to current Google Search, a version with AI features hidden, or AI Mode-only search during ordinary browsing. It is still a preprint and does not establish effects for every query or publisher.

Reddit’s tracked share of ChatGPT Search citations fell 86% in mid-August

A third-party GEO dataset recorded an 86.4% relative collapse in Reddit’s visible ChatGPT Search citation share while Google AI citation changes were much smaller. The result is a useful warning against building an AI-discovery strategy around one source platform, not proof of an OpenAI penalty or Reddit removal.

ChatGPT Ads expands self-service globally as targeting, measurement and campaign tooling deepen

ChatGPT Ads is moving from beta inventory toward a global performance-ad stack. OpenAI has expanded self-service buying and says optimized bidding is now the majority of campaigns, while new audience, measurement and workflow controls increase both scale and attribution complexity.

ChartMogul finds standard SaaS LTV forecasts miss actual cohort revenue by more than 50% nearly three times in ten

The median SaaS LTV forecast looks almost right at 12 months, but that average hides huge misses in both directions. For acquisition budgets, payback planning and company valuation, ChartMogul’s new 3,331-company analysis argues for treating LTV as a directional indicator rather than a precise revenue forecast.

Zigpoll’s founder says agency-focused packaging lifted revenue per account 24% without a price increase

Zigpoll is a useful tiny-team pricing case because the claimed gain came from segment fit rather than simply charging everyone more. The founder says moving integrations down to the standard plan removed friction for agencies managing many client stores; current product pricing remains tiered primarily by survey-response volume.

Ahrefs is making a Google-derived AI demand estimate the default in Brand Radar

Ahrefs is standardising Brand Radar on an estimated AI-demand metric because major AI platforms do not publish prompt volume. The new number can improve relative weighting between prompts and platforms, but it remains a modelled proxy rather than a count of how many people actually asked an AI system a question.